| Julie Shepperly - Director of Education - Consulting/Training |
 | Julie Shepperly has 12 years experience as an award winning hairstylist, salon manager and as a technical educator for some of the leading manufacturers in the country. She has delivered hundreds of trainings nationwide on topics such as, retailing, increasing your profitability, recruiting and sales. Her audiences enjoy her authenticity, enthusiasm, and bottom line approach to salon success. Her training programs focus on teaching the business systems that you need to make more money as a salon owner and salon professional. Her excitement and commitment to this industry, leaves her audiences with renewed enthusiasm and a desire to succeed beyond their wildest dreams.
Click here to see Julie in action! |
| Alejandra Crisafulli - LifeWorks Coach |
 | Alejandra Crisafulli has been in the salon industry for over 10 years. Her mastery of the industry has come as a result of many years in management and consulting training. Against all odds, this single parent built her own consulting business and now joins the STI team as a Life Coach. Partnering with her customers in implementing solid procedures to raise profitability and client base brings her job satisfaction and pride. Sincerity and authenticity lead to her enthusiasm and passion for growth in others' lives.
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| Steve Gomez - Manager of Training |
 | Steve joined our team in 2002, and has over 15 years experience in the professional salon industry as a business consultant, trainer and marketing expert. He previously was the founder of Paradigm Promotions and was personally responsible for helping hundreds of salon and spa professionals to accelerate their sales and increase their profits. Steve is responsible for developing and updating our training material as well as train our trainers to deliver our programs. His training programs are upbeat, informative, and focused on having you walk away with the systems that will immediately grow your business.
Click here to see Steve in action! |
| Louis Mattassi - Trainer/Coach |
 | Louis Mattassi has 13 years of experience as a spa owner; nail artist, educator, and consultant. He is renowned for his ability to empower Salon and Spa Professionals. Louis is the recipient of over 19 awards including the Y2K Educator of the Year Award for Nails Magazine. Known in the industry as the “$100 Manicure Man” Louis has developed educational programs, been interviewed by Winn Claybaugh for “Masters”, as well as being known as the “industry expert” to the beauty and fashion trendsetters in the US, Europe, and South America. As a multi-lingual educator Louis has educated thousands of industry professionals on how to work smart, increase sales, and have FUN! His commitment, passion, and love for people leave his audiences wanting MORE! |
| April Poster - Trainer/Consultant |
 | April has more than 16 years experience in the salon industry as a hair stylist, business trainer and business consultant. As a stylist, April implemented the STI and YBN business systems into her business, growing her annual service sales to more than a six-figure income while increasing her retail sales by over 25%. April’s passion, humor and personal experience come together to deliver invaluable trainings. |
| Kim Lento - Consultant |
 | Kim has over 15 years experience in the salon industry as a salon owner, hairstylist, and is currently a business consultant for Salon Training International. As an owner she took her team to new levels of success having the salon grow by 22% in sales. Kim attributes her success to the coaching skills learned through the STI coaching program. Her compassion when supporting salon professionals has participants having a business and a life they love. |
