SALON OWNERS AND STYLIST

I help you uncover your true value, price with confidence, and get paid like the professional you already are.

You built this business with everything you had. Now let's make sure it pays you like it. I help beauty professionals stop undercharging, stop overworking, and start building a business that actually reflects your value, and funds your life.

You’re not in it just to ‘get by’.

You want your pricing to reflect your value

Your skills are worth more than “covering costs.
You're not just covering costs, you’re delivering an exceptional experience rooted in skill, care, and creativity. It's time your prices spoke to the value you actually bring to the chair.

You’re done working double-time for half the pay

Burnout isn’t a business model.
Long hours, booked-out schedules, and burnout shouldn’t be the reward for success. Sustainable profit means smarter pricing, strategic budgeting, streamlined menu, and a clear plan that protects your energy.

You’re ready to grow, not guess

You deserve growth without the gamble.
Guesswork isn't a business strategy. You want clarity around your numbers, confidence in your decisions, and the kind of education that empowers you to scale with purpose—not panic.

Bigger Isn’t Better. Profitable Is Better.

You got into this industry because you love the craft. But somewhere between leading a team, managing social media, and lying awake wondering if you’ll make payroll- the dream started feeling like a grind. That's exactly where I come in.

I'm a former stylist of 20 years and commission salon owner of 11 years, turned international business coach, motivational speaker, and Business Education Ambassador for Oligo Professional and VISH Ambassador. I have walked every inch of the path you're on — and I built the roadmap so you don't have to figure it out alone.

I don't just teach the highlight reel. I teach from the trenches. By the end of my first year in business, I had $800 left in my account. I was a salon owner carrying $90K in debt, and I nearly shut my doors twice before year five. When creditors called ready to haul out my salon furniture, I made the hardest decision of my life — and sold my home to save my business

The REAL Story

That experience didn't break me. It built every tool, strategy, and system I now put directly into your hands.

From year six onward, I saw 20–30% growth year over year and sustained 17–23% profit. My team grew. My confidence grew. And when I sold my salon in 2016, it was entirely on my terms — with my profit margin at an all-time high. That's the outcome I want for you.

What this means for you

Working with me means you get a coach who has made the mistakes so you don't have to pay for them twice. I know what it feels like to be a salon owner who is lonely, overwhelmed, and unsure of the next move. And I know what it takes to turn that around.

My mission is to pour into you and your business like it's my own. Whether you're doing “OK” on or ready to scale to your next level, I show up with real strategies, real talk, and real results. From the East Coast roots that shaped my grit to the Santa Monica sunshine fueling my vision, I bring all of me to help you build all of you.

Gerard is dedicated to elevating the artistry and business of the professional stylist. As an educator and mentor, his creative vision and passion for the craft have made him a respected voice in the beauty industry.

My mission: elevate the craft, inspire the artist, and empower the stylist.

I’m Jake Chudy, founder of Swing Seed, a marketing company built specifically to help beauty pros strengthen their Google presence and grow through better reviews, stronger local visibility, and more consistent client engagement.

I founded Swing Seed after seeing how many talented salon owners were doing incredible work but still struggling to stand out online. Our systems help salons generate more authentic Google reviews, improve their local rankings, and stay connected with clients without relying on pushy or complicated marketing.

My goal is to make marketing feel simpler, more personal, and more effective so owners can spend less time worrying about promotion and more time growing their business.

Hey there! My name is Laura C. Volpe, CHLP and I am the founder of ManeInk HairLoss Solutions and Creator of ManeInk Academy where I bridge the gap between healthcare and haircare™️.

As a former Goldwell Master Colorist working behind the chair, it was during the pandemic when we had a forced pause-and that pause created space for me to think about my future and what my clients were asking for...hairloss.

Six years later, I've built up my Hairloss Clinic and Scalp Spa here in New York. As I have evolved so has the industry-the new era in haircare is scalp health-and I am here to teach you my systems, protocols and strategies to get you to support your clients and grow your revenue beyond your wildest dreams! Shoot me a DM or visit my website so we can connect!

Hi, I'm Robin Rhodes, owner of Robin's Nest of Well-Being, a Certified Reflexologist, Reiki Master Teacher, Certified Women's Wellness Coach, and creator of the Healing to Move Forward Method™.

My passion is helping people reconnect with themselves, manage stress, and create greater balance in their everyday lives.

As a wellness practitioner and educator, I understand how physically, mentally, and emotionally demanding it can be to work in a service-based profession.

Through my training and workshops I help salon professionals recognize the signs of stress and burnout, establish healthy boundaries, protect their personal energy, and incorporate simple wellness practices into their workday.

My approach combines practical stress-management techniques, nervous system awareness, mindfulness, and holistic wellness education.

I believe that when we take better care of ourselves, we are better equipped to care for others.

My goal is to give salon professionals tools they can use immediately to feel more grounded, balanced, and supported, both behind the chair and beyond it.

Andrea Walker is a salon owner, stylist, and educator with more than 25 years of experience in the beauty industry. Her education focuses on making hair science approachable, practical, and relevant to the everyday stylist.

Through her work as an IUVENI Educator, Andrea teaches beauty professionals about hair structure, the Cell Membrane Complex, lipid loss, chemical and heat damage, and the science behind maintaining healthier hair. She enjoys breaking complex science into simple concepts that stylists can understand, remember, and confidently explain to their guests.

Andrea’s goal is to help stylists better understand the “why” behind what they see behind the chair so they can make more informed decisions, educate their guests, and bring greater value to their services.

Jane Harris is a founder, CEO, keynote speaker, and entrepreneur known for turning vision, resilience, and purpose into business growth. She built The Virgin Hair Fantasy from a $500 investment into a million-dollar beauty brand generating over $10 million in revenue within eight years.

As a business leader and entrepreneur, Jane shares practical insights on building a strong brand, creating sustainable growth, leading with confidence, overcoming challenges, and turning an idea into a thriving business. She brings a real-world perspective on entrepreneurship, leadership, and the discipline required to grow a company while balancing the demands of motherhood and business ownership.